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Client coverage (Economist.com) – Adapt or Die

Client coverage (Economist.com) – Adapt or Die

Very excited to help not one, but two, clients appear in this piece on Economist.com. Both Andrew Crisp, founder of Carrington Crisp and Exeter University Business School, are featured in this article about how business schools can remain relevant in today’s market.

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Promoting business schools shouldn't feel this hard

Fighting for budget, proving ROI to sceptical leadership, being asked to do more with less. All while navigating internal politics, dealing with the impact of AI, and dealing with conflicting priorities.

These are just some of the challenges we uncovered in our latest Knowing Me Knowing You study.

Drawing on insights from 59 senior practitioners across 15 countries, the report examines issues faced by marketing and communications in business education. Alongside our partners, EFMD and CarringtonCrisp, we share insights and make recommendations for action.  

Actionable insights. Real solutions. Ready to use straight away