by admin | Oct 24, 2025 | Angles
– What students want to hear from business schools – 🎧Listen now on Spotify Campus Comms Unplugged Our podcast, Campus Comms Unplugged, hosted by Toby Roe, explores the challenges and opportunities shaping the future of marketing and communications in...
by admin | Oct 13, 2025 | Angles
Every business school hopes that its meticulously crafted media stories will capture journalists’ attention, generate coverage, and reach the right audiences. But sometimes, despite best efforts, stories don’t land. This can be particularly frustrating, especially...
by admin | Mar 31, 2025 | Access, Angles
Marc Ethier is the managing editor of Poets&Quants. He lives in Oakland, California, with his wife, Lisa, daughter Sylvie, and son Luc. 1. Can you give us a bit of your “back story”? What led you to your current career path? ...
by admin | Feb 12, 2025 | Access, Angles
By focusing on strong media pitches, the Oxford Smith School has started to build awareness for its business education programmes in the press. Introduction The Smith School of Enterprise and the Environment at the University of Oxford wanted to raise awareness of its...
by admin | Jan 17, 2025 | Access, Angles
Many business schools struggle to secure media coverage despite consistent efforts. They often question why their stories fail to attract attention: “We publish a story every week.” “We have the CEO of Microsoft speaking, why aren’t journalists...
by admin | Dec 4, 2024 | Access, Angles
One of the primary reasons business schools approach us is that they want to improve their coverage in the international media. Often they are very good at generating press coverage in their own country or region, either through their team or through an agency. But...
