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Campus Comms Unplugged – Careers and Employability

Campus Comms Unplugged – Careers and Employability

– What students want to hear from business schools – 🎧Listen now on Spotify Campus Comms Unplugged Our podcast, Campus Comms Unplugged, hosted by Toby Roe, explores the challenges and opportunities shaping the future of marketing and communications in...
When media stories don’t land: what to do next

When media stories don’t land: what to do next

Every business school hopes that its meticulously crafted media stories will capture journalists’ attention, generate coverage, and reach the right audiences. But sometimes, despite best efforts, stories don’t land. This can be particularly frustrating, especially...
5 Questions with…Marc Ethier

5 Questions with…Marc Ethier

Marc Ethier is the managing editor of Poets&Quants. He lives in Oakland, California, with his wife, Lisa, daughter Sylvie, and son Luc.  1. Can you give us a bit of your “back story”? What led you to your current career path?   ...

Promoting business schools shouldn't feel this hard

Fighting for budget, proving ROI to sceptical leadership, being asked to do more with less. All while navigating internal politics, dealing with the impact of AI, and dealing with conflicting priorities.

These are just some of the challenges we uncovered in our latest Knowing Me Knowing You study.

Drawing on insights from 59 senior practitioners across 15 countries, the report examines issues faced by marketing and communications in business education. Alongside our partners, EFMD and CarringtonCrisp, we share insights and make recommendations for action.  

Actionable insights. Real solutions. Ready to use straight away