by admin | Aug 6, 2025 | Clarity
Nalisha Patel is the Regional Director for the Americas & Europe at GMAC, responsible for developing overall regional strategies to promote business education and build wider and more diverse talent pipelines, supporting them in their career journeys. 1. Can you...
by admin | Nov 9, 2022 | Clarity, Focus
When business schools first approach us about PR, they often have a specific project in mind. A typical conversation might go like this: “We are holding an event next month – can you help us get some media coverage?” “It’s our 50th anniversary next year;...
by admin | Jun 27, 2022 | Access, Clarity, Efficiency, Focus, Impact
So, you’ve decided that you want to generate press coverage for your business school. Great! Positive press coverage will bring benefits to your business school. You will become more visible online, leading to increased enquiries and better rankings for...
by Toby Roe | Dec 16, 2020 | Clarity
Over many years of working with business schools, we have come across numerous misconceptions about what media relations is all about. Done well, media relations can help you build a powerful reputation, stand out from competitor schools, deliver new content and boost...
