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Delighted to help promote our client Modern Human’s innovative work developing the British National Formulary (BNF) App.

The App, introduced in July 2017, contains comprehensive information about all of the prescription medicines available on the NHS, and is used by over 126,000 clinicians each month. It is estimated it has been used to prescribe drugs safely to over 10 million patients and save each clinician roughly 15 hours a year or approximately 150,000 hours across the NHS each month.

The app received great coverage in Design Week, and has won at three prestigious awards ceremonies – British Interactive Media, Building Better Healthcare and Driven by Design Awards.

Marketing business schools shouldn't feel this hard

Fighting for budget, proving ROI to sceptical leadership, keeping up with Gen Z and AI. All while navigating internal politics, protecting your mental health, and learning when to push back. It's overwhelming.

That's why we created Campus Comms Unplugged with Toby Roe, which tackles both the strategic challenges and the practical solutions of business school marketing. In episode one, Kai Peters (former Dean of Ashridge, 30+ years leading business schools) gets candid about budget battles and buzzword overload and what comms professionals can do differently.

Actionable insights. Real solutions. Ready to use straight away.