As well as working for individual organisations, we’ve been working the Chartered Association of Business Schools to support the sector as a whole. We were really pleased to help them get coverage in both Times Higher Education and BusinessBecause, for their annual Research Income Report. This highlighted funding gaps for business schools post-Brexit.
Fighting for budget, proving ROI to sceptical leadership, keeping up with Gen Z and AI. All while navigating internal politics, protecting your mental health, and learning when to push back. It's overwhelming.
That's why we created Campus Comms Unplugged with Toby Roe, which tackles both the strategic challenges and the practical solutions of business school marketing. In episode one, Kai Peters (former Dean of Ashridge, 30+ years leading business schools) gets candid about budget battles and buzzword overload and what comms professionals can do differently.
Actionable insights. Real solutions. Ready to use straight away.