by admin | Jan 26, 2026 | Impact
Most business schools want positive media coverage. It feels good to see your school mentioned in articles or interviews, and it is often taken as a sign of success. Yet many schools are still chasing visibility rather than influence with their media outreach....
by Toby Roe | Sep 25, 2025 | Impact
🎧Listen now on Spotify A podcast for business school communications professionals We’re excited to launch a new podcast for business school communications professionals!Campus Comms Unplugged, hosted by Toby Roe, will explore the challenges and...
by admin | Sep 5, 2025 | Impact
Prospective students and parents care about value. According to the BusinessBecause Cost of MBA Report 2025, the estimated average total cost of studying at one of the world’s top MBAs is around $203k. Of course, not all business programmes cost that much...
by admin | Jun 5, 2025 | Impact
Today, social media and media relations are no longer separate disciplines. They are deeply interconnected. While media relations focuses on building relationships with journalists and securing earned media coverage, social media amplifies these efforts by extending...
by admin | May 2, 2025 | Impact
Nacho Cecilia is the Chief Communications Officer (CCO) of the UPF Barcelona School of Management. He lives in Barcelona with his wife and two kids. He is responsible for leading the reputation and communication strategies of a double-accredited business school. This...
by admin | Apr 11, 2025 | Impact
In the highly competitive world of higher education, student recruitment is a constant challenge for business schools. This is particularly high on the agenda now, with uncertainty over visas and immigration policies and students questioning the ROI of business...